"Work of Art: Next Great Artist"excerpt from
PICKING THE NEXT PICASSO by Richard Phillips
Part of the shows success is that it draws one into the minutiae of the individual personas, efforts, and relationships that obscure the real nature of the experience. Work of Art reveals that the structure of reality entertainment does not discriminate in how it codifies and subsequently neutralizes its subject, whether it is food, fashion, or art. The work of art that is actually being made is not the specific dish, dress, or art object made by the participants, but the larger construction of the show itself.
Unlike the unending chain of non-reflexive biennial productions by celebrity curators, the reality show producers succeed in demonstrating that conventional notions about art production, display, consumption, and critique are in "reality" unexceptional and replaceable role-play scenarios that involve no more than the most basic of social agreements. Work of Art clearly shows that the pose of creative resistance within a system is in fact an act of voluntary submission in which the participants must completely sign off on the production of their imagepermitting themselves to be observed, restrained, edited, and branded as an image of creative freedom. This image production in itself is the most accurate reflection of the conditional agreements that make up the majority of contemporary art today. Work of Art is the new Anti-Aesthetic to the self-obsessed and parasitically over-professionalized Art World.
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ONLY ON BRAVO Competition begins June 9, 11pm EST.